D.C favorite, internationally known soul singer, songwriter and music recording artist TolumiDE’s management team, is expanding its brand and outreach model to nationally known events, concerts and venues around the united states. A street team initiative has been launched in anticipation of her upcoming album. Please email firstname.lastname@example.org if there’s an interest in any of the positions listed below.
This AD applies to: Marketing and Communications students, professionals and music entertainment enthusiasts.
The ideal candidates has experience with communications and marketing and media duties; is detail oriented, proactive, efficient, professional, and resourceful, has the ability to multitask and follow through on all responsibilities. Demonstrate excellent organizational skills, creativity, strong analytical thinking, writing, problem-solving, and communication skills. A passion for music, media, and the entertainment industry is a must!
- Digital Publicity Coordinator
Create list of media, bloggers and Influencers for pitching artist music and brand
Explore and create artist publicity campaign strategies
Research and create media list of national music websites and HypeM blogs to pitch to and secure placements of singles, music videos, and album releases
Blogger outreach and maintaining relationships with digital influencers
Creating and Pitching valuable opportunities, artist interviews
Manage press requests and maintain schedule
Send invitations to local press to attend events and performances
Organize all artist press clippings
Explore cross-brand promotion within brand related platforms which includes Independent artist, Music creation, Songwriting, Social Media networking and blogging, Fashion, Hair, Braids, African Culture, Women’s and Education.
Ability: Basic press release and pitch writing. Ability to work independently
2. Digital Marketing Coordinator
Create content marketing strategies across all digital channels maximizes increased fanbase and music merchandise sales. Utilize analytics to manage content marketing initiatives to drive traffic, engagement and leads and the distribution of this content.
Work with Artist to define target audience and avenue to reach them
Management of social media channels. Work with artist to help build a effective and efficient strategies.
Monitoring artist socials for growth and strategy purposes
Social Content creation, Promotions, Custom content calendars, Publishing to your channels, Community management, Reporting + insights, Social Ad Management, Targeted social ads to grow your audience, brand visibility, engagement and traffic.
Manage, strategize & contribute to all of TolumiDE Twitter, Facebook, Instagram, Linkedin, Google+, Tumblr, Vine & Pinterest.
Track account growth on various social media platforms while keeping a keen eye on emerging platforms & how to best create a presence on them
Work closely with team to cross-promote vertical editorial.
Schedule and publish digital & social content across owned media and controlled social channels including WordPress/Drupal CMS, Facebook, Twitter, Instagram, YouTube, and others when needed
Participate with live postings to social media
Manage automated submissions across partners and follow through on details needed within portal processes: Vevo Submit, Facebook Media Partner Support, UMG’s internal Globe, among others
Keep abreast of existing and emerging global media and marketing trends
Create trackable, affiliate links for multi-tiered campaigns and initiatives and monitor performance
Develop creative assets where needed (images, videos, gifs, pull B2B (business to business /artist assets)
Contribute ideas and participate in brainstorms and throughout global campaign ideation and execution
Pull and evaluate consumer data aligned as needed on campaigns and for monthly reports
UI/UX testing prior to development launches
Track catalog anniversary & event calendar to ensure socials are aligned
Coordinate digital promo/sweepstakes logistics
3. Digital Production Coordinator
Work with artist to produce media content for Website / Blog and social Media (Working with the Social Media Publicity Coordinator this includes Graphics/animation, Video Editing photoshoots, video recording events. Live feeds to social Media